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How WordPress Supports Small Business Growth

Did you know that WordPress powers 43% of the world’s websites! This is roughly 35 million individual websites. This makes it the global leader in content management systems. What is great about WordPress is that it can be used for simple/small website all the way up...

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10 Essential Elements for a Successful SME Website

In today's digital age, having a well-designed and functional website is crucial for the success of small and medium-sized enterprises (SMEs). A website serves as a digital storefront, representing your business 24/7 and playing a vital role in attracting and engaging...

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What is the Marketing Mix?

The Marketing Mix or 4 P's refers to 4 key elements in marketing strategy. By focusing on these 4 elements a business can create a plan and direction: Product - The item or service you offer Price - The price you set for your product/service, ensuring it is pitched at...

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Key Benefits of social media for Business

Social media for business is no longer optional. It's an essential way to reach your customers, gain valuable insights, and grow your brand. Are you still undecided on using social media within our business? Research shows us that there are currently 4.7 billion...

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Is your website helping or hindering your business?

This a huge question if you are a business owners. Websites are vital to the success of any business. If yours is letting you down, why? I don't need a website... A lot of businesses believe that they don't need a website or that they aren't cost effective, trust me...

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The Importance of branding

The English Oxford dictionary defines Branding as "the kind, grade, or make of a product or service, as indicated by a stamp, trademark, or the like" Branding is the art of actively shaping your brand. With creativity, skill and strategy, a brand can establish an...

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